Parenting Magazine Facebook apps

For Denmark’s oldest and most widely read parenting magazine Vores Børn, we created a number of Facebook apps. The purpose of which was to expand an already loyal and growing user base, and to explore the potential of Facebook marketing targeted directly at Vores Børns key demographic.

Project Responsibilities

– Concept- development and presentation to client
– Defining project scope
– Writing technical specification
– Managing technical implementation
– Training Vores Børn

Results

– Grew Facebook page likes by 800%
– Enabled Vores Børn to sell subscriptions through Facebook
– Built a custom solution so Vores Børn can run Facebook comptetitions from start to finish without outside help

Recommendation

Simon is an organized and reliable project manager who has kept our projects on track and within budget. Simon has helped us develop a number of involving and relevant Facebook apps for our parenting magazing “Vores Børn”s official Facebook page.
Simon was open to understanding our needs and his knowledge of Facebook’s legal guidelines and experience with Social Media in general, helped us develop our online strategy and pinpoint relevant uses.
In cooperation with myself and our graphic designer, Simon helped to produce customized apps that are both easy to maintain and which have helped us grow our brand online.

Louise Holm Rudolf, webjournalist at Vores Børn